Best Product Management Courses Online

18 Best product management courses online in 2024 to start a career

Product management is an organizational role that is responsible for guiding each phase of the product lifecycle, starting from planning to execution. It is undoubtedly one of the most lucrative and in-demand careers and among the best top-rated jobs.

The increasing need amongst companies to hire professionals with experience in product management has corresponded with a rise in online courses aimed at aspiring product managers, product owners, and even those looking for a career in digital marketing management. Here is our curated list of the best product management courses online.

Product Management Courses – Overview 

Product management is primarily a strategic function in a business environment. According to Martin Eriksson, a famous investor and product leader, product management stands at the intersection of business, user experience, and technology.

In the age where most tech-based solutions are quickly replaced with new ones, it is critical that businesses and product owners incorporate the voice of their customers.

Thus, a product manager is responsible for maintaining this three-way communication between customers, owners, and developers. They must ensure transparency at every stage of the product lifecycle: conception, planning, development, quality assurance, product launch, product amplification, and retirement.

In addition, PMs must also manifest an understanding of the modern-day product development environment. This includes agile development, which involves breaking the developmental lifecycle into short phases called sprints, and scrum development.

Most of the product management courses online cover these topics exhaustively. The list below offers classes for beginners and individuals with some experience in product management, hoping for career advancements.

Best Product Management Courses Online 2024 – Top Picks

Udacity	GetSmarter	Emeritus	Coursera
Product Manager	Product Management	Product Management	Product Management
Udacity Nanodegree	University of Singapore	Northwestern Kellogg	University of Virginia
from $399	$1,500. Certificate.	$6,950	from $59/month
★★★★★	★★★★★	★★★★★	★★★★☆
View Course	View Course	Visit Website	View Course

*Disclaimer: This post contains affiliate links. Read the full disclosure at the end of this post.

Note: Our list of the best product management courses online aims to provide a starting point to becoming a product manager. It does not seek to cover all the classes available.

1. Become a Product Manager – Udacity

Become a Product Manager by Udacity (visit website) is a beginner-level nanodegree for aspiring product managers who understand the importance of their role in revolutionizing the world with industry-leading products.

This 4-module nanodegree program teaches participants how to execute an effective strategy that makes the product development process successful. In this course, you will focus on the importance of developing user-centric strategies, collaborating with several key stakeholders and team members, and ensuring a successful outcome.

You will begin with acquiring the foundations of product development. Here you will learn how to strategize the right way while conducting market-based, insightful research. Next comes product design which focuses on designing specs following the concept, design, and user validation phases. You will try various methodologies and explore new ideas.

Product Development, the second last module, will dive into the critical soft skills dictating the management and product execution phases. Learners will secure tips on how to navigate amongst various stakeholders, manage risks and reprioritize features.

Finally, you will arrive at the product launch stage and learn how to collaborate with various teams, e.g., marketing and sales, to minimize risks at the time of the launch. This is one of the best product management courses online for beginners with strong career ambitions.

Type: Nanodegree | Instructors from: Google, Uber, Product Launch
Capstone: Yes | Level: Beginners | Prerequisites: None | Time: 4 months
Info: View course page. From $399. Get up to 75% off. Includes certificate.

2. Digital Product Management – University of Singapore

The University of Singapore (visit website) offers this 6-week digital product management course to learn how to execute a product development strategy from start to finish.

Participants will gain an in-depth insight into the role of a product manager. There will also be a focus on market-based strategizing, studying business cases, and learning the importance of the 4Ps in a business: product, position, pricing, and promotion. In three modules, you will cover the entire journey of becoming a product manager.

The program starts by teaching important foundational topics focusing on developing the product management framework. Next comes strategizing, which covers analytical topics such as business cases, market analysis, packaging, and go-to-market plans.

You will then learn about product planning and pitching and study practical use cases to gather foolproof product-launching strategies. It is among the best product management courses online to become a professional to develop and market a product successfully.

Provider: University of Singapore, GetSmarter | Time: 6 weeks | Certificate: Yes.
Price: $1,500 or £1,350 | Discount 15%: GS-AF-LEARN15
Info: Visit course website. Get free prospectus. Browse all online courses in this category.

3. Professional Certificate in Product Management, Northwestern, Kellogg

Professional Certificate in Product Management (visit website) by Kellogg Executive Education teaches early-career professionals and career-movers the frameworks, best practices, and hard and soft skills to enhance their success in product management. You’ll practice using PM tools and methodologies, including UI/UX, wireframing, and analytics.

In this course, you’ll master the end-to-end process of discovering, designing, developing, delivering, and managing products, while honing your strategic thinking and tactical implementation skills. Since products are managed by people, you’ll also build on your communication, negotiation, and influence skills to effectively navigate work relationships.

The 20 modules are split according to 2 skill sets: building your prototype and going to market. Within 6 months, you’ll learn to use customer insight for product innovation, define product needs, design your business model, manage your partner ecosystem, develop the growth-hacker mindset, and pick the right analytics tool.

Apply your newfound knowledge to a capstone project in the final module, where you’ll build and manage a product roadmap through user research, prototyping, and product analysis. Overall, this is among the best product management courses online to gain invaluable insight from the industry experts leading the course and land a job afterward.

Provider: Northwestern Kellogg, Emeritus | Time: 25 weeks | Certificate: Yes.
Level: Early Career Professionals | Pace: Instructor-lead | Price: $6,950
Info: Visit course website. Get free brochure. Browse full course catalog on Emeritus.

4. Digital Product Management – University of Virginia

Digital Product Management (visit website) by the University of Virginia is a MOOC for aspiring product managers looking to implement a modernized approach to product management. It is a beginner-level specialization on Coursera to help learners gain expertise to build great teams and facilitate flawless execution.

A total of five courses comprise this specialization that begins with an introduction to digital product management. Some key skills taught in this course include creating an actionable focus, learning modern management methods, and amplifying existing product features.

Next is an intensive course on agile thinking and creating an effective approach that actually leads to valuable solutions and turns into an industry-leading product. Then comes the hypothesis-driven development. This is where you test ideas using valid methodologies to arrive at empirical results and minimize waste.

Agile Analytics, the fourth module, will focus on helping learners jump from one agile iteration (sprint) to the next. You will also learn how to focus on building a strong analytics infrastructure to guarantee the feasibility of your product.

The final module brings together many of your previous learning outcomes and binds them into one actionable whole. It teaches learners to move beyond agile accounting and learn about the agile mainstays like Scrum, XP, and Kanban all the while ensuring that your team focuses on the right questions.

Provider: University of Virginia, Coursera | Type: Specialization
Pricing: Free trial. $59/month Coursera Plus. | Review: 4.8 ★★★★★
Info: View course. Browse: Search all product management courses on Coursera.

5. Become an AI Product Manager – Udacity

Become an AI Product Manager (visit website) is another intensive product management course by Udacity. This nanodegree is particularly aimed at aspiring managers in the tech and AI space.

Upon enrolling, learners will be able to develop skills that can compete in the AI-powered age of today. In this 2-month course, enrollees will have the chance to cover integral AI and product development-related topics, including scoping and building a data set, training models, and evaluating their business impact.

You will begin with an introduction to AI in business and gain a foundational understanding of how managers must develop a business case for an AI application.

Creating a Dataset, the second module will deal with creating high-quality datasets and seeing that it fits a particular use case. Next is a module on neural networks and training followed by a course on evaluating the results of a model.  

You will wrap up your learning journey with an intensive study about measuring the post-deployment impact of your product and making the necessary improvements. This is one of the best AI product management courses online and offers lucrative career prospects.

Type: Nanodegree | Instructors: AI Product Managers from Appen
Capstone: Yes | Level: Beginners | Prerequisites: None | Time: 2 months
Info: View course page. From $399. Get up to 75% off. Includes certificate.

6. Become a Product Manager – Udemy

Become a Product Manager (visit website) is one of Udemy’s most intensive and popular product management courses comprising some 14 hours of video-based tutoring.

Your learning journey will begin with understanding the foundations needed to deliver the role of a product manager effectively. You will start by evaluating the product lifecycle, identifying implementable ideas, and crafting products that rectify consumer pain points. 

Next, learners will cover how the process of customer development relates to being a product manager, navigate the different types of customer interviews, and write effective customer-engaging emails.

Once your learning journey enters the product development phase, the focus will shift to technical topics such as differentiating between a wireframe, a mockup, and a prototype, creating specs, running various MVP experiments, apply the ARRR.

The course also covers collaborative skills, understanding the APIs, building a portfolio, understanding the modern product development process, and assessing the core problems that can back a product.

Most of this will require students to build user personas based on market research, create feature roadmaps, and understand the agile frameworks and the program covers it all. It is one of the most budget-friendly product management courses online for beginners.

Instructor: Cole Mercer, Evan Kimbrell | Level: Beginners | Video: 13 hours
Price: View course. From $11.99. Up to 95% off. Browse category on Udemy.

7. Professional Certificate Product Management – University System of Maryland

The University of Maryland (visit website) offers a professional certificate for business stakeholders and individuals interested in leading the product lifecycle from conception to execution. The 5-months certification is available on the edX platform.

Key skills taught in this class include navigating the roles and responsibilities of a product manager, understanding your target customer and integrating the knowledge into your product, developing new design techniques, and the ability to receive quick feedback.

Starting with the fundamentals in PM, students will dive into the art of knowing one’s customers and achieving a product-market fit. Next comes product design, prototyping, and testing which are the primary phases of the product development cycle.

You will then be ready to take on the more challenging and technical aspects of PM. In the third module, you will learn about data science applications in your niche and agile systems. This will help you deliver fault-tolerant products quickly. 

The final module teaches the leadership skills required to drive innovation and engagement across all enterprises. This is one of the best product management courses online for beginners who want to become a product manager, product life cycle manager, product line manager, or director of products.

Provider: University System of Maryland, edX | Type: Professional Certificate
Duration: 5 months. 2-3 hours/week | Pricing: from $895
Info: View course page. Browse: Search all management programs on edX.

8. Product Management – University of Cape Town

Product Management (visit website) is a popular beginner-level program by the University of Cape Town designed for working professionals who aspire to manage the product development cycle and successfully lead the industry with innovative solutions.

In this class, learners will understand how successful product management requires excelling at various roles and promoting a high level of communication. It is an intensive program to provide students with a holistic view of the various steps in a product lifecycle.

Starting with product strategy and designing a comprehensive development road map in modules 1 and 2, learners advance to the topic of introducing innovation to your products. 

Modules 4 and 5 explore the importance of planning and evolving an effective go-to-market research strategy. In the final module, you’ll combine all the previously learned concepts to sustain a fool-proof product performance management strategy.

Provider: University of Cape Town, GetSmarter | Time: 6 weeks | Certificate: Yes.
Price: $550 or £480 | Discount 15%: GS-AF-LEARN15
Info: Visit course website. Get free prospectus. Browse all online courses in this category.

9. Become a Data Product Manager – Udacity

Become a Data Product Manager by Udacity (visit website) is an intermediate–level 3-month course comprising three intensive modules that will take learners from applying data science to leveraging data in iterative product design.

Data product managers primarily leverage market data to make their product development process fault-tolerant. Highly-customized products result from a rigorous analysis of customer experiences and this is where the role of a data product manager comes in.

In the first module, enrollees will learn about applying artificial intelligence and machine learning to product development and how product managers can leverage data science technology to optimize the development cycle.

Students will then dive into creating appropriate data processing pipelines so that the data retrieved can be loaded into data warehouses and used for statistical analysis. This involves mastering the various components of the data infrastructure, such as the data pipeline, data storage, data processing, data consumers, etc.

Individuals will then learn how to create user personas and apply various types of tests to ensure that the data retrieved through the pipeline yields valuable insights into bettering the product. It’s among the best product management courses online for data managers.

Type: Nanodegree | Instructors from Zendesk, Expedia, DISQO
Capstone: Yes | Level: Beginners | Time: 3 months
Prerequisites: Prior Data Analysis & Product Management Experience
Info: View course page. From $399. Get up to 75% off. Includes certificate.

Tip: Explore our lists of the best business courses, or entrepreneurship courses or project management courses, or business management courses, or blockchain courses, or accounting courses, or leadership courses to expand your skills in the field of business.

10.  Software Product Management Specialization – University of Alberta

The Software Product Management Specialization (visit website) by the University of Alberta, explores some valuable agile practices needed to create better software. You will also learn how to promote effective interactions and apply management techniques to business-related situations in this course on the Coursera platform.

Upon completing this program, you will have picked up key collaborative skills to confidently interact with clients and developers. Your six-course journey will begin with an introductory module on software product management providing learners with an overview of the specialization, goals, outcomes, and expectations.

Learners will then dive into the software processes and agile practices such as scrum and extreme programming to better understand the product development lifecycle. Modules 3 and 4 delineate how to create solid strategies and software development roadmap based on client interactions and express new requirements after reviewing.

Finally, it will be time to cover techniques for monitoring the progress of your product and align product features with your client’s needs effectively. It is one of the best product management courses online in this area.

Provider: University of Alberta, Coursera | Type: Specialization
Pricing: Free trial. $59/month Coursera Plus. | Review: 4.7 ★★★★★
Info: View course. Browse: Search all product management courses online on Coursera.

11. Become a Product Manager – LinkedIn Learning

Become a Product Manager (visit website) is a 9-course program for working professionals who want to drive new waves in business. Enrolling in this path will help you learn about the roles and responsibilities of a product manager, execute a fool-proof product management strategy and discover new techniques to bring about product innovation.

Following the intro courses on product management, the third module focuses on teaching the skills and frameworks customary for pursuing a career in PM at a tech company. Module 4 features a step-by-step process of creating a thoughtful PM strategy followed by a class on building a product roadmap.

Next comes a theoretical course on customer development and leveraging it to optimize your product features. The last three modules in this comprehensive online product management course focus on product innovation, product launching framework, and key technical terms and trends that product managers must be familiar with today.

Provider: LinkedIn | Level: Beginners, Intermediates
Type: Learning Path | Content: 9 product management courses. 20 hours.
Info: View course. From $26.99/month annually. Try with free 1-month trial.

12. Product Management Course 101 – Udemy

Product Management Course 101 (visit website) is a Udemy class to help aspiring managers of the future create more impact on their company. It is an intermediate-level course with an optional pre-requisite of prior experience as a product manager.

This course is designed to teach you the best industry practices, market spanning skills, product development lifecycle management, and much more. Upon enrolling in this program, you will learn how to sample the breadth of product management that includes software, hardware, services, and analytics. 

Next, come the techniques for team collaborations and finding deeper customer insight into price, position, and managing your products in the best possible way.

Coming out of this online product management course, you will have an understanding of how, as a product manager, your primary tasks are to innovate and refine your products, steal the market share of your competitors, get the various teams involved starting from developers, to marketing and sales, and delight your customers.

Instructor: Todd Birzer | Level: Beginners | Lectures: 100 | Video: 7.5 hours
Price: View course. From $11.99. Up to 95% off. Browse category on Udemy.

13. Product Manager Certification – Product School

Product Manager Certification will provide you with all of the tools needed to successfully execute each phase of product development. Enrolling will also help you evolve your critical thinking abilities and systematically try unique methodologies. This class is for professionals aiming to land a job in the project and product management sector.

In this 8-week-long product management course, with a class size of approximately 12 students, you will have to brace yourself for a total of 6 modules. Module 1 deals with a theoretical understanding of what makes a great product manager and how one is built.

Then you’ll begin exploring the art of creating personas, use cases, and customer journeys to get into the head of your target customers and access their pain points. Mastering the Art and Science of Strategic Alignment, your third module, is about outlining clear communication strategies.

Module 4 dives into the basics of collaborating with UX engineers and developers for inspiring user experiences using Figma, before learning to launch your product with an effective Go-to product launch plan taught in the second last course.

Finally, you’ll learn how to maximize your chances of transitioning into the PM space efficiently using the right set of soft skills.

Provider: | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

14. Professional Certification in Product Management – SimpliLearn

Upon completing this professional product management course, you’ll be certified as a product manager from SP Jain school and also become part of their global alumni network. In this program, you’ll go through an exhaustive curriculum that will prepare you for all aspects of project management.

It also aims to educate enrollees on the latest emerging trends, tech applications, and advancements in the industry. Your 17-step learning path will begin with an orientation session premiering the foundations of product management. Then brace yourself for a theoretical dive into the reasons that lead to product failure.

As a product manager, you must learn to appreciate your product and make room for adaptability in the wake of disruptions. Shortly after, learners will dive into curating the growth mindset, honing the right set of leadership skills, and learning about the new product development cycle, MVP, and feature engineering. 

Next comes building a wireframe and creating high-fidelity prototyping involving vigorous product lifecycle management, metrics, and AI applications. At this point, learners will compound their theoretical concepts with ideas on critical thinking, designing sustainable business models, and assessing market analytics. 

The final components of this product management course will introduce you to some important AI and tech-based tools such as JIRA, Mixpanel, Google Analytics, and more.

Provider: Simplilearn | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

15. Digital Product Management – FutureLearn

Modern product managers must look past the routine business of assessing the market data and handing off the workload from the design to the sales department. Product managers must curate their own directions and implement a positive working environment for their company. In this program, individuals will pick up skills needed to become effective product managers who are undaunted by the incredibly evolving competition. 

FutureLearn’s 4-week program seeks answers to the questions about successfully managing your project, achieving results by using modern management methods, exploring new ideas, and amplifying the range of existing products. All of these comprise the foundational tenets of a product management career.

Once you’ve enrolled, your learning journey will begin with investigating ways of creating an actionable focus to lead your products with success. Next comes a lesson in the modern and agile product management methods, followed by a course on exploring new ideas and adding new features to broaden the existing reach of your products.

Provider: | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

16. Product Management Course – General Assembly

In this online product management course, students learn to balance a business’s viability along with its technical feasibility and align both with the customer’s pain points. General Assembly has curated this course to teach aspiring candidates the modern-day management skills that are in demand by both startups and enterprise–level organizations.

As students, you have the choice to either opt for its extensive 10-week course or the accelerated 1-week alternative program that is offered both on campus and online. General Assembly designed its curriculum in light of real-world relevance. Upon enrolling, you’ll begin with intensive sessions on the various phases of a product’s lifecycle.

Starting from planning and designing a product, your course career will turn to prioritizing features based on research validation and analyzing metrics.

Along the way, you’ll develop an understanding of the best practices and innovative approaches to product development that the leading hirers of today are seeking actively. With an intensive study of the end-to-end product management process, you’ll gain the confidence to step into the real world solving a real problem for the users.

Provider: | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

17. Product Management AIPMM Certifications – 280 Group

The Association of International Product Marketing and Management (AIPMM) offers various ANSI/ISO-compliant certificates and licenses to product managers, product owners, and marketing managers. By acquiring these licenses and services, product managers can sharpen their craft and further their careers in the best ways.

Enrolling in each product management certification program ensures that you acquire the skills and meet the standards set forth by the industry for product managers.

Currently, AIPMM offers four main certifications: Certified Product Manager, Certified Product Marketing Manager, Certified Digital Product Manager, Agile Certified Product Manager and Product Owner.

Upon acquiring the first two certifications, you’ll understand the worldwide-standard seven-phase product lifecycle. While the last two certifications teach you some core concepts in digital product management and agile/scrum practices respectively.

Provider: | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

18. Product Management Certification Program – Cornell University

Cornell University’s product management course program aims at helping learners develop the mindset that brings viability to a product in the market. The online courses comprising this program take students on a systematic journey that breaks down the various stages of product development from planning to launch and iteration.

Developing a Product Hypothesis, the first of the six courses focus on how having a great idea is not enough. Product managers must go through an extensive process of market research, customer pain points, and analytics to define the viability of a product.

In the subsequent modules, you will dive into the process of visualizing your product lifecycle and road-mapping your way to a successful iteration.

Then follows product prototyping and product analytics. These modules teach you how to prototype a model in collaboration with the design teams and simulate them well enough to receive valid feedback. You will also develop important skills relating to testing and data analysis to arrive at a valid hypothesis or update the previous one if needed.

Learners will then move on from product building to product launch. This is where product managers must guide engineers to work on debugging, promote products successfully by writing compelling user stories, and amplify features according to user experience.

Provider: | Type: Professional Certificate
Duration: 3 months. 2-3 hours/week | Pricing: from $250

Tip: courselounge curates eLearning courses and resources. Browse our curated lists of the best Masterclass courses, Coursera courses, Mindvalley classes or Udacity nanodegrees and edX courses.

Choosing the Best Product Management Courses Online

Most of the online product management courses listed above do not require any prerequisite. Product management is a flexible field and working professionals of both tech and non-tech backgrounds can secure a career in this industry. Thus, it is important to choose a course that complies with your unique niche and experience level.

Individuals with experience in PM will require a different nature of learning than absolute beginners. Moreover, some might want to test the waters, while others may seek a credible license to advance their fledgling careers.

It is best practice to research the product management courses online that meet your unique needs. At the time of opting, ask yourself if the class:

• mentions any prerequisites and whether you meet them,
• aligns with your financial situation, 
• offers a flexible learning pace in case you are working full-time or part-time, 
• offers a curriculum that aligns with emerging digital trends and modern-day disruptions.

Whether you plan to take action for your career or simply put out a feeler, you should consider conducting thorough research to avoid unnecessary loss of time and money.

Best Product Management Courses Online 2024 – Verdict

Wrapping up our list of the best product management courses online in 2024. Product management is becoming a highly coveted field. Consequently, there is no shortage of online courses that help learners train themselves accordingly, acquire the right set of skills, and gain the confidence to start their journey in this niche.

Some online product management courses outlined above provide individuals with a more theoretical understanding of product management as a career while others focus on applying tech-based skills in this industry. The best product management course, therefore, will be one that meets your unique learning goals, aims, and expectations.

Schools and Universities – Product Management Courses Online

• Kellogg Product Management Course – 8-Week Certificate Program
• Master in Product Management – Nuclio School
• Product Management Course – Maryland Institute College of Art
• M.S. in PM – Milwaukee School of Engineering (MSNP)
• Master of Science in Product Development – Rochester Institute of Technology (RIT)
• Master of Science in Product Management – Tepper School of Business
• Innovative Product Leadership: The Chief Product Officer – Stanford University
• Product Management Certificate Program – University of California, Berkeley
• Master of Fine Arts in Fashion Product Development – Academy of Art University
• Managing Product Design & Development & Product Strategy – Northwestern
• The Complete Product Management Course – Charles Du
• Scrum Alliance: Certified Scrum Product Owner
• Scrum.org: Professional Scrum Product Owner

What are the best product management courses online for 2024, in your opinion? Which leadership development programs have you taken? What have you learned? Please let us know in the comments below, or contact us via email for questions.

Sources: What is product management? –1 | Management expalined – 2 | What is strategy? – 3 | What is a product life cycle? – 4

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